Every industry with inbound leads from out-of-home has the same problem. We solve it once, then adapt it to each.
“How many people were injured?” is the right first question for an injury firm — and the wrong first question for a home buyer. So each family of industries gets its own AI guide, built on the same platform: different questions, different evidence, different handoff.
Three AI guides. One platform.
Every industry is fronted by one of three named AI guides — ALEC for legal (live today), plus AXEL for car dealerships and STAN for the six home-services trades (both in final testing, GA late 2026). Same platform underneath; each guide asks the questions its industry actually needs.
ALEC — Accident & Litigation Evidence Collector
ALEC walks an injured person through a calm, guided intake on their own phone — scene details, evidence photos, parties, contact — and delivers a documented, qualified case to the law firm.
AXEL — Automotive eXchange & Evaluation Liaison
AXEL turns lot signage, highway boards, and transit QR into a guided vehicle intake — buy, trade, sell, or service, each routed to the right desk at the dealership.
STAN — Services & Trade Assessment Navigator
STAN runs one guided home-services intake that identifies the trade first, so an advertiser can deploy all six trades together or any one alone — six versions, one funnel. Visit the STAN home-services site →
Real Estate Intake (residential & commercial, in development) · Mortgage Intake (lenders & brokers) · Insurance Intake (agencies & brokers) · Legacy Planning Intake (wills & trusts) — built next in the order our media-company partners ask for them. Interested in one of these? Let’s talk →
One partnership covers your whole advertiser book — every industry you serve.
If your media company serves law firms, dealerships, and contractors, you don’t need three attribution vendors. You need one platform that adapts per industry.